It is a common cry of many scientists and economists that within the next 20 years we must implement a strategy to create an ecologically sustainable world. Logically, business is the most powerful vehicle to expedite that outcome. It is imperative that we move rapidly towards a time when technologies mimic nature while delivering the standard of living society expects. A time when advertising budgets dually promote products and social education and when every business decision considers future generations.
A true enterprise is an expression of the individual’s purpose in life. Like water, business has to keep moving to remain useful. If it stands too long, it stagnates and goes into ‘liquidation’. But, without water, nothing would survive. So, water shows us that to fulfil our business goals, we must both advance and benefit society. This is indeed the true nature of business.
The business of the future will pursue a far greater vision than its own survival to deliver products with social and environmental advantages. Part of that vision will involve education, for it is through education that business can make its greatest impact. The education of society is the responsibility of everybody who interacts with it – both social or corporate.
2 Webinars have been scheduled:
Australia Wednesday 20 May 11:00am – 12:00pm (EST Brisbane) & 7:00pm – 8:00pm (EST Brisbane)
Europe Wednesday 20 May 2:00am – 3:00am (BST London) & 10:00am – 11:00am (BST London)
North America Tuesday 19 May 6:00pm – 7:00pm (PDT Los Angeles) & 2:00am – 3:00 am (PDT Los Angeles)
http://onegroup.acrobat.com/eactivism/
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